In October, Telugu star Chiranjeevi had approached the Hyderabad city civil court seeking an injunction restraining over 30 defendants, including digital media platforms, clothing companies, and other platforms, from using his image and name and titles associated with him and his personality.

The petition sought to protect his personality rights pertaining to his name, voice, image, any other attribute which is exclusively identifiable with him for any commercial and/or personal gain and/or otherwise by exploiting them in any manner whatsoever without his consent.

The city court in an interim order restrained various entities from using Chiranjeevi’s name, image, voice for commercial purposes without permission.

Recently, Raviteja Ravuri, a restaurant owner in Nallagandla, Hyderabad ,

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