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Williams Racing will enter a new era next season, unveiling a refreshed identity as the Atlassian Williams F1 Team, marking a modern evolution for one of Formula 1’s most historic names.

The Grove-based outfit, founded by Sir Frank Williams in 1977, remains one of the sport’s most successful teams, boasting nine Constructors’ Championships, seven Drivers’ titles, and 114 Grand Prix victories.

The rebrand, which includes a redesigned logo inspired by the original “Forward W", is set to debut alongside Formula 1’s sweeping new chassis and power unit regulations in 2026.

Inspired by our past, confident about our future, and clear about our identity 👊From January 2026, we will become Atlassian Williams F1 Team and unveil an all-new logo to go with it. Full details:

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