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Brett Blundy

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Australian billionaire takes off the gloves in Victoria’s Secret brawl

Elizabeth Knight Business columnist November 5, 2025 — 3.33pm

Australia’s lowest-profile and publicity-shy billionaire Brett Blundy doesn’t relish being centre stage. But he has just supercharged a battle with one of the world’s most renowned brands, Victoria’s Secret, into a very public war.

It is becoming increasingly vicious and personal as the Australian investor and rag trader, who lives in Monaco, has removed the gloves and taken his fight into the public arena.

Blundy, who over the years has been behind brands such as Bras N Things, Adairs, Best and Less and Lovisa, has been one of our most successful investors in, and founders of, retail brands. For three yea

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