The Motion Picture Association is asking Meta to stop referring to content shown to teen accounts on Instagram as “guided by PG-13 ratings,” saying it is misleading and could erode trust in its movie ratings system.

A lawyer on behalf of the MPA sent Meta Platforms a cease-and-desist letter asking the tech giant to “immediately and permanently disassociate its Teen Accounts and AI tools from the MPA’s rating system.”

Instagram had announced last month that its teen accounts will be will be restricted to seeing PG-13 content by default. The Motion Picture Association, which runs the film rating system that was established nearly 60 years ago, said at the time that it was not contacted by Meta prior to its announcement.

The MPA says Meta's claims claims that its Teen Accounts will be “g

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