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It’s official: the holiday season is just around the corner. The days are shorter (*sigh*), the air feels crisper, and seasonal save-the-dates are already trickling in. This year, brands are ushering in the holiday season earlier than ever. Right on cue, Bobbi Brown’s Jones Road Beauty is celebrating early with its most dazzling seasonal collection yet: five limited-edition holiday sets. Plus, this holiday drop is extra special—Jones Road had a record-breaking year of new launches, but the holiday collection is Brown’s favorite drop of 2025. “We had a lot of launches [this year], but I really love the holiday collection,” she tells the Daily Beast.

Each of the red-and-silver

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