NEW DELHI: The Indian smartphone market is set to witness moderate growth in 2025, with shipments growing in single digits, according to a new report, adding that the market is poised for sustained momentum driven by 5G upgrades, rising premiumisation and growing consumer demand for connected device ecosystems.

According to CyberMedia Research (CMR), India’s smartphone market grew 7 per cent year-on-year (YoY) growth, driven by festive cheer, accelerated 5G adoption, and a strong premium push led by Apple, Vivo, and Motorola.

Apple led India’s smartphone market by value in Q3 2025 with 30 per cent share, and Samsung followed with 22 per cent, together accounting for over a bulk of the market. Vivo led the 5G smartphone market with a 18 per cent market share, followed by Samsung at 16 pe

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