This New Year’s Eve, Crav’n Flavor® will once again ring in the new year in Nashville as a sponsor of Jack Daniel’s New Year’s Eve Live: Nashville’s Big Bash , produced by Music City, Inc., the foundation of the Nashville Convention & Visitors Corp for the City of Nashville.

The award-winning brand – known for its wide variety of craveable meal and snack solutions for on-the-go shoppers – has found success in connecting with shoppers during Nashville’s signature events. Earlier this year, Crav’n Flavor sponsored the fireworks and drone show at Let Freedom Sing! Music City July 4th. This will be the brand’s fourth year at the New Year’s Eve event, offering attendees a chance to sample Crav’n Flavor products at the Designated Driver Zone, Partner Hospitality, and at the event’s Informat

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