MILAN — Against a dampened outlook for the luxury sector, the Florentine sartorial brand Stefano Ricci isn’t standing still.
For its fall 2026 collection, in keeping with its world trip concept dubbed “SR Explorer,” the brand traveled to Chilean Patagonia and Tierra del Fuego to track the puma, the feline predator that best epitomizes the untamed beauty of the region.
“It’s an incredible place where nature really expresses all its force and violence. It’s very cold and it was a challenging experience,” the company’s chief executive officer Niccolò Ricci told WWD. “But these kinds of experiences are the most electrifying for the whole team and our clientele, too, gets inspired by our expeditions.”
Over several days in the region, the trip — Stefano Ricci’s eighth — spanned the icy wat

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