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Four years after makeup artist Bobbi Brown departed from her eponymous label, Bobbi Brown Cosmetics, the makeup mogul began developing Jones Road Beauty to fill a gap she saw in the beauty industry: clean and high-performance products for all ages, complexion types, and skin tones. Jones Road Beauty celebrated its fifth anniversary this year and has become a cult favorite, making the Jones Road Beauty Black Friday sale one of the most anticipated across the industry. In 2024, the Jones Road Miracle Balm sold over 375,000 units on Black Friday alone, so it’s safe to say it’s pretty popular. This multi-purpose balm, described as “a light-reflecting super product,” can be applied

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