PHOENIX (AZFamily) — Black Friday shoppers are finding early deals as retailers compete for budget-conscious consumers ahead of the major shopping day.

Shoppers are spending carefully and focusing on budgets, forcing retailers to offer competitive deals to attract business.

Early deals already available

Walmart is preparing for Black Friday with significant discounts on popular items. Jurassic World dinosaurs are priced at $25, down from the typical $60. Better Home and Garden candles are available for $5, and bikes will be sold for $54.

“This is a special buy and not something you’re going to find all year in our stores,” said Verrinia Kennedy, Walmart store manager, referring to a knife set priced at $24.97.

Kennedy said shoppers are more cost-conscious this year. “I think it’s on

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