Nearly two-fifths (37%) of current account holders have remained loyal to their provider for more than 20 years, a survey indicates.

Which? commissioned a survey among more than 6,600 current account holders – but warned that in some cases, customer loyalty is going unrewarded.

The consumer group examined product features – including fees, overdrafts, charges and perks – as well as surveying account holders to establish customer satisfaction. Providers that were found to stand out in both areas met the criteria to earn a Which? recommended provider (WRP) badge.

Six providers were awarded a badge – Chase, Danske Bank, First Direct , Monzo , Nationwide Building Society and Starling Bank.

Two providers, Chase and Danske Bank, secured WRP status for the first time.

First Direct is t

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