Synopsis: The regulator stressed that the misuse of “ORS” — a formulation defined by the WHO for treating dehydration — misleads consumers into believing that sugary commercial beverages have the same therapeutic value.

Cracking down on continued misuse of the medically significant term “ORS,” the Food Safety and Standards Authority of India (FSSAI) on Wednesday, 19 November issued a fresh nationwide order directing states and Union Territories to immediately remove all fruit-based beverages, energy drinks, electrolyte drinks and ready-to-serve beverages falsely branded with the term “ORS” from shops and online platforms.

The latest directive, issued by FSSAI official Dr Satyen Kumar Panda on Wednesday, comes after the regulator found that several companies were still selling drinks lab

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