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GAP

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Apparel retailer Gap said Thursday its comparable sales rose 5% during the fiscal third quarter, driven by strong revenue at its namesake brand after its viral "Better in Denim" campaign with girl group Katseye.

Putting aside pandemic-related spikes , the rise in comparable sales is the strongest growth for Gap since its fiscal 2017 holiday quarter and is well ahead of Wall Street expectations of 3.1%, according to StreetAccount.

In an interview with CNBC, CEO Richard Dickson said the company hasn't needed to discount as often to sell products, it's winning customers from all income cohorts and it's seeing a "great start" to the holiday shopping season.

"While external data points to macro pressure, p

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