A day after Target's third-quarter earnings report revealed a drop in sales, a group of community activists renewed their push Thursday for shoppers to boycott the company and take their money elsewhere this holiday season.

Since late January, they've urged customers to stay away from the Minneapolis-based retailer after it announced it was changing its diversity, equity and inclusion programs, sparking backlash. Some of Target's initiatives were implemented in wake of the murder of George Floyd that rocked Minnesota and the country.

"We say that Target's actions are not acceptable and they will not receive our dollars as a response," said civil rights attorney and organizer Nikema Levy Armstrong at a news conference outside of corporate headquarters Thursday afternoon.

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