Shopify is gearing up to deliver real-time insights into Australia’s biggest online shopping weekend, with a dedicated Black Friday–Cyber Monday (BFCM) microsite.

The site, which goes live from 10pm AEDT on 28 November, will be updated throughout the long weekend and wrapped up on 3 December.

The hub will track everything from peak sales hours and top product categories to average cart values, POS growth and cross-border order activity.

The e-commerce giant says the dashboard will give Australian retailers and analysts a live window into spending behaviour across the country, including which cities are shopping hardest and which products are flying fastest.

Ahead of the sales surge, Shopify has also released early November shopping trends that suggest Australians are starting their hol

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