Berhampur: In a graceful blend of art, civic discipline, and urban imagination, Berhampur Municipal Corporation (BeMC) has unveiled a unique initiative – dedicated, free-of-cost public advertisement walls – aimed at protecting the city’s blossoming mural culture from the blight of visual pollution.

As part of the ongoing beautification mission that has transformed public walls into vibrant storyboards of heritage, BeMC has earmarked two prominent locations, near K C Public School and near K V N Petrol Pump close to the Town Hall, as free advertisement spaces. More such walls are planned across the Silk City in a phased manner. ADVERTISEMENT

This initiative, officials say, is a thoughtful step to preserve the aesthetic value of newly painted murals, which now celebrate Berhampur’s civic

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