Dear Reader,

We have all been there – a quick online search for a property is enough to unleash a stream of text messages and phone calls offering not just information but also a virtual tour of the project at your convenience. This is not a coincidence. It is the new wave of artificial intelligence (AI) that is no longer an experiment but is sweeping across real estate, mainly home sales.

What does AI do and how does it help in real estate? As systems are built around initial enquiries by customers or cold calls by the marketing teams of developers, AI tracks interest, re-engages forgotten or deferred prospects and matches customer interest with projects on offer, seamlessly across regions and time zones. What’s more, a virtual tour around the project could define your lifestyle in the

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