Key Takeaways

Focus on solving real customer problems, not just showing off AI.

Keep humans in control while AI handles repetitive or noisy work.

When I first started writing this a couple of weeks ago, the AI conversation looked completely different. Just a few weeks later, everything has shifted. There are new agents, new frameworks and new hype posts flooding my feed every morning.

That’s the reality of AI right now: anything you say feels outdated almost immediately. I’m not offering a definitive playbook. This is simply my perspective — as an entrepreneur, not a data scientist — on what’s actually useful in the B2B world and where I see the real opportunities emerging.

The view from here

What I’m seeing right now is a wild mix. Some brands are forcing AI into every corner of

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