FoloToy is pulling its $99 AI-powered teddy bear “Kumma” after a safety report found it gave dangerous and inappropriate advice to children, including instructions on lighting matches and sexual content. The toy, powered by OpenAI’s GPT-4o model, was shown to bypass safety guardrails during extended conversations, providing increasingly disturbing answers.
FoloToy said it will suspend sales and conduct a comprehensive internal safety audit, working with outside experts to improve safeguards, content filters, and child interaction protections.
The report, by PIRG, tested three AI toys and found all could give concerning responses, but Kumma was the most extreme. Experts warned that AI toys are largely unregulated and urged parents to avoid giving chatbots to children due to potential ment

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