The DreamToys list for 2025 has dropped, and the experts say these 15 top toys will be the most popular this Christmas

If you’ve ever found yourself panic-scrolling for presents on 23rd December (no shame, we’ve all done it), the arrival of the DreamToys 2025 list is basically a Christmas gift come early, because it means you get an early heads up on what your kids will want to unwrap this year – even if they’ve forgotten to ask for it.

Each year, a panel of independent toy experts, from small local shops to the biggest chains, pick the toys they believe will be the ones kids beg Santa for. Think of it as the festive cheat sheet every parent secretly needs.

And this year’s list drops at a time when the UK toy market is having a major comeback. Spending is up, shoppers are heading back

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