The best Apple Black Friday deals are here. Discounts on the brand’s products are extremely scarce throughout the year. But as a tech expert who has covered Apple’s every move for the better part of a decade, I can say with certainty that the Black Friday sales are the best opportunity to score savings on a new iPhone , iPad , MacBook and AirPods . And I’ve already spotted a big discount on the AirPods Pro 2 as well as solid deals on all of Apple’s tech.

Since Apple doesn’t lower its prices for Black Friday (it offers gift cards when you buy selected products from 28 November), third-party retailers often have the best discounts available, including at John Lewis, Argos, Amazon and Currys . So my advice is not to be swayed by the gift card alone if a better discount is a

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