Editor’s note: Black Friday doesn’t officially take place until Friday, November 28th; however, if you want to shop ahead of time, we’ve rounded up the best early Black Friday deals you can already get.

If you have an iPhone, the Apple Watch is the best smartwatch for you. But there was only one Apple Watch when the smartwatch launched in 2015. A decade later, you’ve got three flavors to choose from: the entry-level Watch SE, the standard Series, and the rugged Ultra. Each appeals to a different demographic and set of needs, but good news: I’ve tested every Apple Watch dating back to the Series 2 and can point you in the right direction. • The best Apple Watch for most people • The best Apple Watch for health monitoring • The best Apple Watch for athletes • The best Apple Watch fo

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