CANTON, New York (WWNY) - With Thanksgiving over, the St. Lawrence County Chamber of Commerce is encouraging Canton business owners to get festive.

Friday marks the start of ‘Holly Jolly Canton,’ a town-wide marketing campaign aimed at encouraging people to shop local while making Canton feel like the most festive place this holiday season.

The chamber is inviting local businesses to take part by decorating storefronts with festive themes, hosting events, and offering promotional bundles.

The event began after the Santa’s Holiday of Lights event at the Village Green.

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