We’ve had Black Friday, Small Business Saturday and, today, Cyber Monday, all aimed at encouraging holiday spending.

Now comes a different day making a pitch to part you from your money. But this gift is not for family, or even yourself. In fact, you might never know exactly who benefited from your participation in #Giving Tuesday.

That doesn’t mean it won’t feel good to give.

Giving Tuesday annually takes place on the first Tuesday after Thanksgiving. It has blossomed since it started in 2012, and reportedly drew a record $3.6 billion in donations in the United States in 2024, up 16% from the previous year, with 36.1 million people taking part.

Like the two major shopping days before it, #GivingTuesday offers some definite good reasons — beyond the simple thought of helping some chari

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