Dan Huml wants to go from Formula One to frozen dessert.

The head of Magnetic Capital, which developed the new F1 Arcade in RiNo , is eyeing the Museum of Ice Cream as another big-city concept to bring to Denver.

The attraction is not a traditional museum but instead offers unlimited ice cream and desserts in a series of Instagram-friendly and pink-heavy “playscapes,” including what it calls a sprinkle pool, according to its website.

It operates in Boston, Chicago, New York, Miami and Singapore, according to its website. Locations are in the works in Las Vegas and Orlando.

Huml told Denver’s Downtown Development Authority, a city affiliate that has $570 million in bond dollars to spend on revitalizing downtown, that the MOIC has signed a letter of intent to lease 1523-1525 Market St. f

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