GivingTuesday marks one of the biggest fundraising days of the year Nation Dec 1, 2025 2:41 PM EST

Since it started as a hashtag in 2012, GivingTuesday, the Tuesday after Thanksgiving, has become one of the biggest fundraising days of the year for nonprofits in the U.S. This year, nonprofits face uncertainty about how donors may respond to a range of changing factors.

High prices may affect how much small dollar donors give this year or how many charities they will support. But President Donald Trump’s tax and spending legislation, which passed in July, also included a new charitable deduction of up to $1,000 for individuals and $2,000 for married couples for the majority of tax filers. That could incentivize more households to give.

For larger donors, a strong stock market usually in

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