Apple has rolled out a new commercial for International Day of Peoples with Disabilities to promote accessibility features across its device catalogue.
Directed by Kim Gehrig ( Apple’s “The Greatest” short ), the new spot features disabled college students from around the world as they use Apple products like iPhone, iPad and Mac in their education. All the while, they’re singing and about how they’re not any more “remarkable” than anyone else. It’s a wholesome video highlighting how people with disabilites shouldn’t be othered; we’re all more alike than you might think.
Besides that important message, the ad does spotlight some important Apple accessibility features . For instance, a visually-impaired student named Cassidy uses Apple’s recently revamped Magnifier app to get a close-up v

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