SS Rajamouli’s upcoming epic Varanasi—slated for a Sankranthi 2027 release—has already emerged as one of the most sought-after Indian films on the global stage. Featuring an ensemble cast including Mahesh Babu, Priyanka Chopra in her return to Indian cinema, and Prithviraj Sukumaran, the film is generating remarkable pre-release momentum in international and domestic markets alike.

Record-Breaking Digital Rights Interest

Industry sources indicate that Varanasi has become the hottest Indian title in the global streaming ecosystem. Following the massive worldwide success of RRR and the historic performance of Baahubali 2, Rajamouli’s reputation has soared across international markets.

Owing to this global recognition, several major streaming platforms are reportedly engaged in aggressive

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