MADISON, (WKOW) — The University of Wisconsin won in the second season of Abbott and the Big Ten’s We Give Blood Drive, overcoming Nebraska in a close contest.

Running from Aug. 27 through Dec. 5, the “We Give Blood” competition, was announced at the 2025 Discover Big Ten Football Championship Game in Indianapolis.

Abbott will present the Badgers with $1 million to enhance student or community health initiatives. This recognition comes after a significant increase in participation, with 83,043 donations marking a 319% rise overall and a 168% increase in student donors compared to 2024.

Big Ten students, alumni, and fans made a substantial impact, potentially saving up to 250,000 lives during the college football season.

The campaign also inspired nearly 37% of student donors to give bl

See Full Page