Pantone just released their color of the year. Drumroll, please … It’s white. But the makeup color of the season is a bit more unpredictable: Frosty pink.

It’s a baby pink that leans milky, like a touch of white icing was added to the classic rose shade. It’s cool-toned, veering towards lavender without fully transitioning to purple. And it has this pearlescent quality that catches the light in a way that warmer pinks can’t — reflective enough to give that “pink sugar” sheen creators keep referencing on TikTok.

Plus, this frosty pink color taps into the Y2K nostalgia that’s been taking over winter makeup moodboards. If you’ve been on BeautyTok lately, you might have seen people searching for the perfect frosty pink “Turkish Delight-style” lip. “I dream about a lip combo like this,”

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