Suffolk, England - For parents Daisy Greenwell and Joe Riory, freedom means looking up at the world around them instead of down at their phones, and they're determined to pass that sense of non-digital liberty on to their children.

Their daughter started asking for a smartphone when she was just eight years old, because her classmates were getting them. The pressure to have a phone at such a young age surprised Greenwell, and pushed her to look more closely at the trend.

She found a growing body of research suggesting that heavy smartphone use may negatively impact young people's mental health.

The more she read, the more concerned she became, so Greenwell decided to take action. She posted a question on Instagram: What if we could switch the norm? What if parents united to create a "s

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