He’s a meme one, Mr. Grinch , or at least that’s the current pop culture identity of the iconic Dr. Seuss creation.

How the Grinch Stole Christmas , the beloved illustrated Seuss book that many of us first experienced as a story read to us as children, initially became a cultural phenomenon thanks to its timeless themes about how Christmas can be found not only in gifts but also in the hearts of all—even the grumpiest of green meanies.

Translated into many languages and then adapted into the 1966 cartoon special by Looney Tunes legend Chuck Jones, the black-and-white, red-eyed character turned green because “it was the color of Chuck Jones’ rental car at the time he began illustrating the Grinch for animation,” according to Susan Brandt, CEO and president of Dr. Seuss Enterprises

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