An internal memo has revealed that Meta plans to raise prices on its VR devices, like the Meta Quest 3 and Quest 3S. Allegedly, the move is being made to extend the long-term sustainability of the line.

The memo (seen by Business Insider) reportedly came from new Metaverse execs Gabriel Aul and Ryan Cairns, who insist the company needs to “make a shift” to sustain its VR headsets. Alongside price increases, a new focus will be on accounting for tariffs and extending the replacement cycle of the devices.

"Our devices will be more premium in price going forward, but we'll have a healthier business to anchor on and free ourselves from feeling existential about any singular device's success," the memo reads.

The Meta Quest 3 is one of the best standalone VR headsets you can get. This sale i

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