During the launch event, the founders unveiled two game-changing initiatives aimed at democratising the OTT space and empowering the creator economy:

The Creator Gateway: Shattering the industry norm of long waiting periods, Chai Shots launched the Creator Gateway. This direct-access portal allows storytellers to pitch ideas directly to the platform without middlemen. The brand promises a revolutionary timeline: “From Pitch to Live in just 45 Days,” streamlining the process from green lighting to shooting and release.

₹20 Crore Creator Fund: To fuel this ecosystem, Chai Shots announced a massive ₹20 Crore Creator Fund. Over the next six months, this capital will be deployed to fund and collaborate with 200+ creators to produce original shows, providing a launchpad for the next generation

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