Because everything these days seems to be A.I. (except Rolling Stone articles, which are still written by humans — hey there, hi there, ho there), Disney has invested $1 billion in equity in OpenAI . The company also signed a three-year deal with OpenAI ‘s Sora platform that will allow users to create “fan-inspired Sora short form videos” featuring Disney, Marvel, Pixar, and Star Wars characters, giving the company a modicum of control over its intellectual property. The licensing deal will launch on OpenAI and ChatGPT early next year; some videos will be streaming on Disney+.

The move marks a 180 turn in the industry, which has long been wary of artificial intelligence and resisted it. “The rapid advancement of artificial intelligence marks an important moment for our industr

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