On Tuesday, September 2, Frontier announced its biggest GoWild! promotion yet: an annual pass for $299 that covers unlimited travel through April 2027. Normally priced at $599, the airline is slashing it in half through September 5—and passholders can start flying right away.

“This is our most exciting GoWild! offer yet,” Bobby Schroeter, Frontier’s chief commercial officer, said in a press release . “We’ve never offered a GoWild! All-You-Can-Fly Annual Pass with so much travel time built in.”

He’s not wrong. Frontier has dropped the GoWild! price to $299 before—including a two-day annual pass sale in late 2024 and a shorter seasonal pass in 2023—but this is the first time the airline has paired the lower price with nearly 20 months of travel. That’s why it’s being billed as the “biggest

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