A few years ago Tom “Bubbie” Broders was waking up at the crack of dawn to head to work as a golf caddie at Kemper Lakes Golf Club.

On Thursday he’ll be setting his alarm to return to the northwestern suburban country club, but this time he’ll be hosting, and participating, in a one-day golf tournament that will be aired on the Golf Channel.

Broders, 28, is part of a group of guys who started out making viral golf videos and turned their passion into a business that sells clothes and golf gear, holds golf events and even sponsors golfers who compete on the PGA tour.

The name of their business is Good Good — golf slang for the informal agreement between golfers who pick up their balls instead of finishing short putts, essentially agreeing that both players would have made their shots.

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