Channel News has been tracking the speaker wars at IFA Berlin all week, reporting yesterday on Samsung’s bold move into the ‘party speaker’ market with the launch of its new range of Sound Towers.

As we noted, Samsung is clearly targeting JBL, which currently holds over 75% of the party speaker market.

However, if Samsung wants to capture some of that market share, it should be prepared for a bruising battle.

At IFA, JBL has stepped up with two heavyweight launches aimed at backyard entertainers and party hosts.

The first is the JBL Boombox 4, a lighter, louder update on one of the brand’s most popular portable speakers.

Weighing nearly a kilo less than its predecessor, it boasts an IP68 waterproof and dustproof rating, a 28-hour battery life (34 hours with Playtime Boost), and JBL

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