WARNING: Contains nudity.

Perth radio personality Xavier Ellis went topless in Karrinyup Shopping Centre on Thursday as he launched his own fragrance XE8.

Well, not exactly.

The father of two’s soccer-obsessed sons told him they’d prefer to present a gift to Christiano Ronaldo than Ellis this Father’s Day, and in the hopes winning back their approval, created his own fragrance to rival that of Ronaldo’s famous CR7.

The result — a public launch of the scent, a very popular 50-bottle giveaway, and an extremely confronting image of a topless Ellis at Perth’s glitziest northern suburbs shopping centre. Loading Instagram Post

Step-in co-host Dani Shuey accompanied the 37-year-old to the Karrinyup launch, where the larger-than-life digital ad was unveiled to shoppers who both clapped and j

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