Red Bull has announced a landmark deal with Carlyle, the first partnership between a Formula One team and a major global private markets firm.
Carlyle, one of the world’s largest global investment firms, has joined the reigning World Champions in a multi-year deal that sees the company become Red Bull’s exclusive partner in the investment management industry.
Red Bull has announced an F1 ‘first’
Announcing the landmark partnership ahead of the final eight races of the F1 2025 season, Red Bull and Carlyle have joined forces with a shared ambition to broaden access across private markets and Formula 1 admits a period of growth for both industries.
As part of the agreement, the Carlyle branding will be featured on the Red Bull RB21 and the drivers’ team kit, as well as on the pit wall a