A shark wears blue Nikes. The pope sports a white puffer coat. Jesus rides a giant shrimp. These bizarre, viral images have come to define the current era of AI slop.

The pejorative term has emerged to refer to a new form of spam: the low-quality, AI-generated images and videos flooding the internet. Amid the generative AI boom , while some of this content can become meme fodder, it’s also sparking backlash among consumers.

Now there are signs that the AI slop resistance has begun in marketing. While many brands have been accused of adding to the slop pile, others are starting to counter the trend to stand out in a new phase of the internet.

See Full Page