Fenwick, the department store chain, has unveiled its inaugural loyalty card scheme, offering exclusive perks to its customers both locally in the North East and nationwide. The MyFenwick loyalty programme pledges to reward shoppers with points, experiences and unique member benefits across the company's physical stores and online platform.

The programme, which is divided into three tiers: green, silver and gold, allows customers to accumulate points when they make purchases at Fenwick, whether that be at its flagship store in Newcastle, any of its seven other locations around the country or online. These loyalty points can then be exchanged for monetary rewards, access to members-only events and experiences, complimentary beauty samples, priority ticket access and exclusive brand preview

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