James Martin has posted a touching message to television viewers in a fresh video following his disappointment at this year's National Television Awards. The chef's ITV programme, Saturday Morning, received a nomination in the Daytime category at this year's NTAs, held on 10 September at The O2 Arena in London.
James' culinary show was listed alongside This Morning, Loose Women and Scam Interceptors, though This Morning claimed the prize. "I just want to say thank you to everyone that voted at the NTAs. What a special night," James addressed his followers in the footage posted to his Instagram profile.
"Congrats to This Morning winning Best Daytime. It was amazing to be shortlisted in the final four."
James appeared occupied with kitchen duties in the footage, with the television person