There's a reason creators often try to migrate their audience to YouTube : It pays.

The Google-owned streaming giant said it has paid out more than $100 billion in the last four years to creators, artists, and media companies. YouTube announced the figure at the Made on YouTube event on Tuesday.

“We didn't just create a platform. We built an economy,” said YouTube CEO Neal Mohan.

As Mashable reported earlier this year, creator jobs have grown 7.5 times in recent years . In surveys, young people also consistently identify being a creator as a popular career goal. And YouTube has played an outsized role in building the modern creator economy.

It pays to be a popular creator and/or influencer on any platform, but YouTube's widely regarded as the most lucrative social media site wh

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