Gemma Atkinson has declared 'today's the day' as her next career move officially came to fruition.

Those who follow social media updates from the Hits Radio host will know that she has been working on launching her own health and beauty brand.

Gemma, who hails from Bury , made the announcement in early 2024 and later rebranded her new company from Lil' Gems to Gem & Tonic.

At the time of the announcement, Gemma said in a video: "I'm currently in the process of launching my very own health and beauty brand called 'Lil' Gems'. I'm so excited I can finally share it with you all. It's something that I've been quietly working on for the past six months or so."

In the months that have followed, Gemma has been working with her team to host virtual sessions and issue surveys, getting the in

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