Starbucks has launched its first flagship store in Spain, a sprawling two-floor location spanning nearly 10,000 square feet at Madrid’s iconic Bernabéu Stadium.

The premium venue, operated by Alsea, marks a significant expansion in the company’s Spanish footprint, offering products and experiences unavailable elsewhere in the country.

Visitors entering the store are greeted by a digital arch that transforms coffee’s journey from bean to cup into an immersive art installation. The 3D display pays homage to Madrid, featuring the city’s iconic elements through digital brushstrokes and wisps of steam.

The store’s artistic elements include an abstract sculpture hanging from the atrium, created by Madrid-based artist Cristina Mejías as an interpretation of the Starbucks Siren.

A dedicated mi

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