After my daughter was born in 2022, I became extremely familiar with the online baby sleep boom. For the unfamiliar, a profitable — and unregulated — sleep-training industry of online influencers and consultants has emerged among Millennial and Gen Z American moms over the last decade. From paying $300 for a course to learn how to get a baby to sleep to spending thousands of dollars on a sleep coach, this universe has become synonymous with modern parenting. So much so that it’s hard to have a baby and not hear about baby sleep expert Cara Dumaplin, who runs the well-known— and sometimes controversial— Instagram account Taking Cara Babies.

However, since the 2023 launch of OpenAI’s ChatGPT, many parents (myself included) have turned to ChatGPT for pediatric sleep advice. It started when I

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