Remember how DeShaun Foster’s UCLA tenure began? Not talking about the rushed hiring, but how Foster froze at his first Big Ten media day. He downplayed the moment afterward, and supporters shrugged, insisting he was there to revive the program after Kelly’s 35-34 run, not public speaking, as if a coach’s ability to drive home a message isn’t a key to success. Yet, he was popular for his mantra throughout his time in Westwood: “D.R.E.”, i.e., discipline, respect, enthusiasm, all until the same mantra started getting attributed to the loss and ultimately, his firing.
Foster sold the dream hard. In a May 2024 episode of the NewsUnfiltered podcast, he emphasized, “ So the discipline, respect and enthusiasm, those are my three pillars. You know, we’re going to be a disciplined team.” The di