Ye may be at his peak controversially, but people are still invested in his life and story. In Whose Name? , the documentary about some of his most chaotic years , recently brought in big revenue despite not having a traditional marketing rollout.

The film, directed by Nico Ballesteros, made $776,000 in its opening weekend, a huge feat as it was not heavily promoted and was only available in 1,000 theaters across the country. Nonetheless, its inclusion of raw footage and an in-depth look at the Chicago producer’s trying times was more than enough to convince people to go see it.

The documentary covers moments such as his “White Lives Matter” shirt era, his periods of antisemitism , the collapse of his relationship with Kim Kardashian, the Sunday Service era, and more. One

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