Sierra Thomas for AudioEye

5 web accessibility oversights that could be costing you customers

As organizations start preparing budgets and strategies for the year ahead, most are focused on AI, automation, and analytics. But research shows a different factor may determine which companies grow and which fall behind: accessibility.

A 2024 report from the Return on Disability Group estimates the global disability market has $18.3 trillion in spending power. AudioEye’s 2025 Digital Accessibility Index (DAI) adds another perspective: The average website contains nearly 300 accessibility issues per page. Every one of those issues is a potential customer clicking away in frustration, a sale abandoned at checkout, or a brand skipped over entirely.

AudioEye shares five accessibility oversi

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